Speakers 2025
Keynote Speaker
Speakers 2025
Our Speakers
Thijs Feryn
Technical Evangelist, Varnish Software Group
Technical Optimizing Varnish for Magento: Advanced Techniques for Performance and Scalability
Expect In-Depth Insights:
- dotMagento-generated VCL template, showing ways to optimize and add advanced features
- dotEnhancing hit rates, refining cache invalidation strategies & simplifying Varnish configuration
- dotURL normalization, soft purges, tag-based cache invalidation, and dynamic backends
- dotExpert guidance to maximize varnish performance in Magento
Speaker Bio
Thijs is a published author and wrote Getting Started with Varnish Cache and Varnish 6 by Example. As a public speaker, he has a track record of over 360 presentations in 24 different countries, where he is often praised for his energetic and engaging presentation style. As an evangelist, Thijs is also active in many open-source communities, most notably the Varnish and PHP community. He has contributed to various communities for over 15 years both technically and as an organizer and facilitator. Prior to joining Varnish Software, Thijs Feryn spent 15 years in the web hosting industry, tackling web performance and scalability issues on a daily basis and evangelizing these topics.
Joe Shelton
Head Of Development, Wagento
Technical Streamlining Magento Open Source Development with Adobe Cloud Tools
Expect In-Depth Insights:
- dotMagento-generated VCL template, showing ways to optimize and add advanced features
- dotEnhancing hit rates, refining cache invalidation strategies & simplifying Varnish configuration
- dotURL normalization, soft purges, tag-based cache invalidation, and dynamic backends
- dotExpert guidance to maximize varnish performance in Magento
Speaker Bio
Joe is Head of Development at the Wagento agency, where he leads an international team of the finest ecommerce web developers. He works tirelessly to streamline technology and processes to achieve projects with the lowest possible maintenance burden. Longtime Magento developer. Adobe and Magento U trainer. Community contributor.
Emils Malovka
DevOps Engineer, Magebit
Technical Scaling with Confidence: Pushing Magento Beyond Its Limits
Expect In-Depth Insights:
- dotCommon concerns about Magento’s scalability and performance.
- dotCan Magento handle huge traffic spikes, support millions of SKUs, manage high-order volumes and real-time stock updates?
- dotSeparate facts from myths and gain practical solutions to these challenges.
- dotHow to focus efforts, avoid pitfalls, and use the right tools to enhance Magento's capabilities?
Speaker Bio
Emils is a skilled DevOps engineer with over 10 years of experience in the eCommerce industry. With a proven track record of leading more than 50 projects from start to finish, he brings a wealth of knowledge and hands-on expertise to every endeavor. As an Adobe Certified Expert in Adobe Commerce, Emils is dedicated to optimizing digital solutions that drive growth and enhance user experiences.
Andrea Saccà
CEO & Founder, Bhoost
Technical How Green Is Your eCommerce? A Guide to Building a Sustainable Future
Expect In-Depth Insights:
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- doteCommerce’s environmental impact: Understand the carbon cost of digital commerce.
- dotSustainable solutions: Discover actionable steps for greener operations.
- dotBusiness benefits: Learn how sustainability fosters trust, loyalty, and success.
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Speaker Bio
Andrea Sacca is an eCommerce expert and entrepreneur with over 15 years of experience in building high-performance online stores. He is the founder of Magentiamo, Italy’s leading Magento community for training, events, and resources, and Bhoost, a green managed hosting service designed to deliver top speed and reliability for eCommerce websites. Andrea is also the author of two books on Magento, sharing his knowledge to help developers and merchants create successful eCommerce platforms. As the organizer of Meet Magento Italy, he brings together the Magento community to inspire innovation and collaboration. With a passion for speed, sustainability, and user experience, Andrea helps businesses grow by optimizing their websites for performance and implementing eco-friendly hosting solutions. His mission is to make eCommerce faster, greener, and more impactful for everyone.
Arron Moss
Founder & CEO, ZERO-1 Ltd
Business Unified Commerce: Open Source Innovation Empowering Merchants to Build Stronger Customer Connections
Expect In-Depth Insights:
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- dotSimplifying Operations with Magento Open Source: How the updated POS system streamlines integrations and minimizes costs.
- dotReal-World Success Stories: Hear how merchants are using the solution to enhance customer experiences and drive loyalty.
- dotFuture of Unified Commerce: Explore emerging trends in retail technology and learn strategies to stay ahead in the unified commerce landscape.
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Speaker Bio
Arron is a consultant working in eCommerce for 20 years and has been involved in the Magento community since 2009. Arron is also a co-founder of MDOQ which offers competitive hosting and development automation for Magento. Arron is a father of two and spends as much time as possible at his second family home in Orlando.
Callum Breeze
Senior Architect, ZERO-1 Ltd
Business Unified Commerce: Open Source Innovation Empowering Merchants to Build Stronger Customer Connections
Expect In-Depth Insights:
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- dotSimplifying Operations with Magento Open Source: How the updated POS system streamlines integrations and minimizes costs.
- dotReal-World Success Stories: Hear how merchants are using the solution to enhance customer experiences and drive loyalty.
- dotFuture of Unified Commerce: Explore emerging trends in retail technology and learn strategies to stay ahead in the unified commerce landscape.
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Speaker Bio
Callum is an experienced backend developer specializing in Magento since 2016. He is passionate about leveraging cutting-edge technologies and products such as Hyvä and Magewire to craft innovative and efficient solutions that empower merchants to succeed. When he's not deep in Magento development, you'll often find him tinkering with his cars or enjoying walks with his wife and dog!
Danny Verkade
CTO, Cream
Case Study Breaking Boundaries: Evolar's Journey to Global Expansion and Entry into the US Market
Expect In-Depth Insights:
- dotStrategic Market Entry Tactics: Insights into how Evolar capitalized on opportunities in international and U.S. markets.
- dotBrand Building Across Regions: Discover how Evolar created a unified yet regionally adaptable brand.
- dotOvercoming Challenges: Learn about the innovative solutions Evolar used to tackle obstacles.
- dotLessons for Global Growth: Actionable strategies to scale your business globally.
Speaker Bio
Danny serves as CTO at Cream, a leading e-commerce solutions provider for the Magento e-commerce platform. He is a recognized leader in the e-commerce space, specializing in Magento Open Source and Hyvä, and has driven significant growth for businesses across European and US markets.
Edward Bartels
Founder, Evolar
Case Study Breaking Boundaries: Evolar's Journey to Global Expansion and Entry into the US Market
Expect In-Depth Insights:
- dotStrategic Market Entry Tactics: Insights into how Evolar capitalized on opportunities in international and U.S. markets.
- dotBrand Building Across Regions: Discover how Evolar created a unified yet regionally adaptable brand.
- dotOvercoming Challenges: Learn about the innovative solutions Evolar used to tackle obstacles.
- dotLessons for Global Growth: Actionable strategies to scale your business globally.
Speaker Bio
Edward Bartels, based in the Netherlands, is a successful entrepreneur specializing in European e-commerce. He founded Gloeilampgoedkoop.nl and its international counterparts, along with Meerdanlicht.nl for lighting solutions, ISENVI for PFAS-free cookware, and Evolar for cooling products. His businesses feature proprietary brands sourced directly from factories in Asia, ensuring quality and value. His portfolio also includes KliMate, focusing on air conditioning and heat pumps, reflecting his commitment to sustainability and innovation.
Parul Sinha
Sr. Software Engineer, Adobe
Business Collaborate, Innovate & Shape the Future of Magento Open Source and Adobe Commerce
Expect In-Depth Insights:
- dotLearn how you have the power to shape Adobe’s roadmap for Magento Open Source.
- dotUpdates on ongoing initiatives by Adobe for the community, and monthly progress on community contributions, events, newsletters.
- dotDeveloper support, explore about ways to contribute to the codebase.
- dotInsights on Adobe certifications, documentation updates, 2025 release plan, recent enhancements in Adobe Commerce.
Speaker Bio
Parul is an E-Commerce enthusiast having deep expertise in software development and management, open source, release strategy, customer advocacy and experience led growth.
Parul manages and executes strategies to foster stronger ties with the Adobe Commerce and Magento Open Source Community of Developers, driving innovation through contribution programs and open-source tools.
Parul is also a leader in diversity and inclusion efforts at Adobe, heading the Women at Adobe Employee network.
